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Frequently Asked Questions

Don't hesitate to contact us if you need any additional information.

  • What is MORBiZ Live Lead Assist?

    MORBiZ Live Lead Assist is a customizable live call answering service designed to help small and midsize businesses capture leads, assist customers, and manage incoming calls when employees are unavailable.

  • Is Live Lead Assist a call answering service

    Yes, this service offers virtual call answering during, before and after business hours. Some tiers include answering on most holidays.

  • How does Live Lead Assist work?

    Calls are forwarded to trained MORBiZ representatives who answer using your customized greeting and follow instructions tailored to your business. Call details are then documented and delivered to your team for follow-up.

  • Are calls answered by real people?

    Yes. Live Lead Assist calls are answered by friendly, trained representatives who provide callers with a professional and personable experience.

  • Why should my business use a call answering service?

    A call answering service helps prevent valuable leads from reaching voicemail or calling a competitor. It also allows your employees to focus on customers and daily operations without constantly interrupting their work to answer the phone.

  • What happens when a business misses a call?

    Research indicates that 85% of people whose calls go unanswered will not call back, while 62% may contact a competing business instead. Answering more calls gives your company a better opportunity to turn interested callers into paying customers.

  • Do most callers leave a voicemail?

    Not often. Approximately 80% of callers who reach voicemail hang up without leaving a message, making voicemail an unreliable way to capture new business leads.

  • Does a call answering service help generate more leads?

    Yes. Our representatives collect important information from prospective customers so your team can quickly follow up, provide an estimate, or schedule the requested service.

  • Can Live Lead Assist help improve my advertising results?

    Yes. Answering more calls can help you capture leads generated by Google Ads, Google Local Services, search engine optimization, social media, and other marketing campaigns.

  • Does Live Lead Assist work with Google Local Services?

    Yes. Live Lead Assist is especially valuable for businesses using Google Local Services or Google Guaranteed ads, where answering calls quickly can help you convert more paid leads into customers.

  • Can representatives schedule appointments?

    Yes. Depending on your service setup, representatives can schedule appointments or collect the information your team needs to confirm an appointment with the caller.

  • Is bilingual call answering available?

    Yes. Live Lead Assist provides bilingual representatives who can assist both English and Spanish speaking callers, helping your business serve a broader customer base.

  • What hours is this call answering service available?

    Representatives can answer calls before and after normal work hours, during lunch breaks, on Saturdays, or on select holidays depending on your plan.

  • Will callers know they have reached an answering service?

    Representatives answer using a customized greeting and information about your company, allowing them to serve as a professional extension of your business.

  • Does responding first increase the chance of winning a customer?

    Yes. Research indicates that 78% of customers purchase from the first company to respond to their inquiry, making fast call answering an important part of the sales process.

  • Can missed calls lead to negative online reviews?

    Yes. One study found that 37% of one-star reviews mentioned missed or unreturned calls, showing that poor phone responsiveness can damage a company’s reputation before service even begins.

  • How many calls does the average small business answer?

    Research suggests that the average small business answers only about 37.8% of incoming calls. A professional answering service can help businesses capture more inquiries during busy periods, after hours, and when staff members are unavailable.

  • Why is immediate call answering important?

    Customers often contact several businesses when they need a service, and many choose the first one that responds. Answering promptly can prevent qualified leads from moving on to a competitor.

  • Can Live Lead Assist screen spam calls?

    Yes. Custom spam-blocking tools are available to help reduce unwanted sales calls and allow your team to focus on legitimate customers and leads.

  • What's better, phone calls or website submissions?

    Both are very valuable to businesses but phone calls can convert at 10 to 15 times the rate of web form leads because callers are often ready to ask questions, schedule service, or make a purchase.

  • Do businesses miss a lot of phone calls?

    Research indicates that plumbers, electricians, HVAC companies, contractors, and other home service businesses may miss between 27% and 62% of incoming calls, often because employees are working at job sites and they don't have a dedicated receptionist. These missed callers often contact another business instead.

  • How much can one missed home service call be worth?

    Depending on the type of work, a missed home service call or auto repair call averages between $275 and $1,200 in lost revenue. Capturing even a few additional calls each month can make a meaningful financial difference. 

  • Can slow phone response reduce lead conversion?

    Yes. Research shows that the likelihood of qualifying a lead can fall sharply as response time increases, with results dropping significantly when a business waits 30 minutes instead of responding within five.

  • Which industries have the highest missed-call rates?

    Property management companies have some of the highest missed-call rates, with more than 60% of calls going unanswered. Home service businesses may miss 27% to 62% of calls, while real estate agents miss approximately 40% and law firms miss about 35%.

  • What types of businesses benefit from a live answering service?

    Live answering is especially useful for contractors, home service providers, tree care companies, automotive businesses, medical offices, legal professionals, property managers, and other businesses that depend on phone leads.

  • Is an answering service less expensive than hiring a receptionist?

    Definitely.  Live Lead Assist provides professional phone coverage without the salary, payroll taxes, benefits, training, and overhead associated with hiring another full-time employee.

  • How much does does a call answering service cost?

    MORBiZ Live Lead Assist offers several service levels based on your expected call volume, desired coverage, and need for features such as bilingual assistance or Saturday availability. Click here to view current pricing and  contact MORBiZ to determine which Live Lead Assist plan is the best fit for your business.